Internet Marketer Must Learn From Mail Order To Increase Their Profits

Understanding that the Internet is another vehicle for direct response marketing can potentially make you rich!
Every Internet Marketer would benefit from studying the mail order industry. The basic marketing principles and practices employed by the industry translate naturally to the online environment.
The five core priorities of successful mail order companies parallel those of the online marketer. They are: demographics, targeting, testing and tracking, up-selling and customer follow up.